Saleswhale Blog

Exploring ideas at the intersection of conversational marketing, AI assistants, sales tech, and marketing tech.



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What's the most innovative campaign marketing has run for you?

"This was one of the most no-nonsense and straight to the point webinars that I've attended!" -- Sharon Lourdes Paul, Head of Business Development

31 MAY 2020

Run best-in-class demand gen plays with Saleswhale's new Topic Library

Saleswhale Topic Library allows you to select a play from our curated library, informed by millions of email conversations our AI assistants hold monthly.

21 MAY 2020

4 LinkedIn marketing tactics you can steal

I'm not a LinkedIn expert but here are some key takeaways I've learned the following by experimenting, testing, and tinkering over the last 6 weeks.

17 MAY 2020

Our $90,000 mistake & why I would do it all over again

We made a $90,000 mistake and have no regrets. #YOLO

10 MAY 2020

How Unit4 generated a consistent pipeline of sales-ready leads

This is the story of how Unit4's APAC marketing team deliver more qualified sales-ready leads, despite their lean team size.

8 MAY 2020

How to convert your marketing leads into sales opportunities

Got cold marketing leads that you have no idea what to do with? Join the club. We get it. You don't have time to follow up with every lead... until now.

5 MAY 2020

Memoirs of an ex-SDR: Where are the lead conversions?

MQLs and SQLs

5 MAY 2020

How Saleswhale used ABM to increase revenue by 175%

In March 2020, we broke a sales record at Saleswhale - closing more net-new business than Q3 / Q4 2019 combined - and we wanted to share our learnings.

23 APR 2020

What is Collaborative Intelligence?

The 3rd wave of business transformation is coming and will be led by collaboratively intelligent processes. Learn how humans are getting back into the game

17 APR 2020

5 (unconventional) ways B2B tech marketers can generate leads

Marketers face more pressure to deliver sales-ready leads than ever. Here’s how they can be efficient, scrappy, and creative about it.

25 MAR 2020

How to survive a marketing budget cut (amidst a looming recession)

Saleswhale's VP of Marketing Tim shares five lessons on running the marketing function in the face of economic uncertainty.

11 MAR 2020

4 ways AI can help recession-proof your company

After researching over 100+ companies globally on how they weathered the 2008 global financial crisis, here are four strategies I noticed they deployed..

1 MAR 2020

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