AI assistants are automation tools that help marketing and sales teams automate tasks using rule-based configurations and machine learning.
31 AUG 2020
We are entering a new era of marketing. Before, marketers were measured by leads. Now, marketers need to be responsible for revenue.
31 AUG 2020
In the post normal world where many are running webinars, how can B2B marketers recalibrate their webinar marketing strategy to stand out from the rest?
11 AUG 2020
How inbound marketing has changed in the last 13 years...and 13 weeks? What should be prioritized in your strategy today?
11 AUG 2020
How can B2B marketers gain ad edge as a marketer and help their companies (and careers) grow.
4 AUG 2020
How can B2B marketers create mouth-watering content? How can they create memorable and effective content that ultimately drives revenue?
4 AUG 2020
735,346 emails later...we looked at how Covid-19 has impacted conversion rates and rejections. Now we're going to spill the tea.
27 JUL 2020
How should B2B marketers approach ABM after everything in the last 3-4 months? What has changed? More importantly, what *hasn't changed*?
26 JUL 2020
AI assistants aren’t a replacement for humans. Nor are they intended to replace any of your existing processes or marketing automation tools. They're more.
28 JUN 2020
Now, there are many reasons why my team hates working at Saleswhale. Here are the top 10 reasons based on our operating principles.
24 JUN 2020
Marketers that focus on MQLs end up doing the wrong things in order to achieve the metrics. So I changed it.
16 JUN 2020
We spent $90,699 to attend Dream Force and it was a mistake.
14 JUN 2020
