Co-founder & CEO at Saleswhale
The organization with dedicated lead conversion, and proper lead nurturing process converts leads at 32%. The other only converts 7% of their leads.
20 SEP 2020
We selected 67 accounts, which led to 21 demos, 16 sales accepted leads, and 7 closed-won deals for a total of $210K in revenue.
13 SEP 2020
There are basically 3 ways you can use sales engagement tools, like Outreach and SalesLoft today.
7 SEP 2020
The whole idea that marketers can design a lead scoring model that correctly scores leads according by their interest to talk to Sales is deeply flawed.
7 SEP 2020
AI assistants are automation tools that help marketing and sales teams automate tasks using rule-based configurations and machine learning.
31 AUG 2020
We are entering a new era of marketing. Before, marketers were measured by leads. Now, marketers need to be responsible for revenue.
31 AUG 2020
In the post normal world where many are running webinars, how can B2B marketers recalibrate their webinar marketing strategy to stand out from the rest?
11 AUG 2020
How inbound marketing has changed in the last 13 years...and 13 weeks? What should be prioritized in your strategy today?
11 AUG 2020
How can B2B marketers gain ad edge as a marketer and help their companies (and careers) grow.
4 AUG 2020
How can B2B marketers create mouth-watering content? How can they create memorable and effective content that ultimately drives revenue?
4 AUG 2020
735,346 emails later...we looked at how Covid-19 has impacted conversion rates and rejections. Now we're going to spill the tea.
27 JUL 2020
How should B2B marketers approach ABM after everything in the last 3-4 months? What has changed? More importantly, what *hasn't changed*?
26 JUL 2020
