Exploring ideas at the intersection of conversational marketing, AI assistants, sales tech, and marketing tech.
So you work in marketing, but you don't understand what corporate marketing or product marketing does? Join the club. Cherie will break it down for you.
13 OCT 2020
Whales and AI Assistants have some obvious similarities, they're majestic and chill. Check out our blog to find out what else they have in common.
12 OCT 2020
I want to push you to think outside the box, and not just think about net-new lead generation, but also the value that you are already sitting on in your...
12 OCT 2020
Marketing isn't an easy profession. There is a ton of glitz and glam that go with the job but also a lot of roll up your sleeves kind of work.
9 OCT 2020
We live and breathe content in our daily lives. Whether you're on TikTok or Netflix, you are consuming content. So start making your content equally fire.
7 OCT 2020
The only people who care about webinar leads are people in marketing. Sales people don't care and they don't have time to follow up.
1 OCT 2020
What does raising a puppy and nurturing a lead have in common? Everything.
29 SEP 2020
During these unprecedented times writing an email that starts with during these unprecedented times is officially the worst.
25 SEP 2020
Is your product more or as interested as a James Bond movie trailer? I didn't think so.
23 SEP 2020
The organization with dedicated lead conversion, and proper lead nurturing process converts leads at 32%. The other only converts 7% of their leads.
20 SEP 2020
The most overused phrase of the pandemic has never been more applicable than for this topic––these are unprecedented times.
17 SEP 2020
As if 2020 couldn't get any worse, sales and marketing teams are getting ghosted left and right. Yes, ghosting isn't just for awkward dating encounters.
15 SEP 2020
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