This is the beginning of Saleswhale and 6sense coming together, joining forces to create something really unique. This is a chance to upend the entire sales...
20 JAN 2022
How we rebuilt Saleswhale's designs system and why small companies can also benefit from a design system.
8 DEC 2021
An engineer's perspective on balancing user impact and tech debt in feature development at Saleswhale.
2 DEC 2021
Product management can be a strange beast. On one hand, you work your butt off to get your team motivated, aligned, and focus on building the right product for...
26 NOV 2021
How design and engineering work together to solve problems for users at Saleswhale
18 NOV 2021
Jason Widup ran a pretty crazy marketing experiment recently which turned $266,000 of marketing spend into $5.3M in sales pipeline and $1.3M closed-won revenue.
28 JUN 2021
Saleswhale for Salesforce allows you to build powerful automated lead conversion workflows. This allows you to re-engage with your neglected marketing leads at...
19 APR 2021
Conversica isn't the only player out there. Learn how Saleswhale and Exceed.ai compare and make an informed decision.
15 APR 2021
The culture of intellectual honesty that we build around marketing is important. And I think one of the biggest shear tensions between marketing and sales, or...
31 MAR 2021
Demand generation and marketing teams generate more leads at the top of the funnel than ever in this new digital-first world. Saleswhale helps ensure those...
1 MAR 2021
Neglected leads are a silent, huge problem for demand generation and marketing operations teams. The middle of the funnel is where marketing leads go to die.
23 FEB 2021
It started with a $90,000 mistake. The largest marketing campaign I’ve ran flopped hard in terms of return on investment.
12 JAN 2021
So at the end of this webinar, 26% of the attendees converted into customers, and the rest of them are still in the sales pipeline.
10 JAN 2021
In this tutorial, you will learn how to use Zoom webinar polls and Saleswhale to convert as much as 18% of webinar and virtual event attendees into sales-ready...
4 JAN 2021
We moved ahead in assorted (often random) directions. We would launch features and new initiatives constantly. But we never really set goals at all.
13 DEC 2020
No not the musical instrument. Gong.io the revenue intelligence tool that helps record and analyze sales calls to make you and your team better.
2 NOV 2020
My thesis was that in the next 5-10 years, the next generation of winning SaaS products would be what we call “anti-usage” products.
28 OCT 2020
At Saleswhale, we actually pursued an email-first strategy where we actually used emails as an extension of our product interface.
27 OCT 2020
The anti-usage pattern does come with some pretty steep pitfalls (we have the battle scars from tumbling down one-too-many canyons).
27 OCT 2020
I want to push you to think outside the box, and not just think about net-new lead generation, but also the value that you are already sitting on in your...
12 OCT 2020
The organization with dedicated lead conversion, and proper lead nurturing process converts leads at 32%. The other only converts 7% of their leads.
20 SEP 2020
We selected 67 accounts, which led to 21 demos, 16 sales accepted leads, and 7 closed-won deals for a total of $210K in revenue.
13 SEP 2020
There are basically 3 ways you can use sales engagement tools, like Outreach and SalesLoft today.
7 SEP 2020
The whole idea that marketers can design a lead scoring model that correctly scores leads according by their interest to talk to Sales is deeply flawed.
7 SEP 2020
AI assistants are automation tools that help marketing and sales teams automate tasks using rule-based configurations and machine learning.
31 AUG 2020
We are entering a new era of marketing. Before, marketers were measured by leads. Now, marketers need to be responsible for revenue.
31 AUG 2020
In the post normal world where many are running webinars, how can B2B marketers recalibrate their webinar marketing strategy to stand out from the rest?
11 AUG 2020
How inbound marketing has changed in the last 13 years...and 13 weeks? What should be prioritized in your strategy today?
11 AUG 2020
How can B2B marketers gain ad edge as a marketer and help their companies (and careers) grow.
4 AUG 2020
How can B2B marketers create mouth-watering content? How can they create memorable and effective content that ultimately drives revenue?
4 AUG 2020
735,346 emails later...we looked at how Covid-19 has impacted conversion rates and rejections. Now we're going to spill the tea.
27 JUL 2020
How should B2B marketers approach ABM after everything in the last 3-4 months? What has changed? More importantly, what *hasn't changed*?
26 JUL 2020
AI assistants aren’t a replacement for humans. Nor are they intended to replace any of your existing processes or marketing automation tools. They're more.
28 JUN 2020
Now, there are many reasons why my team hates working at Saleswhale. Here are the top 10 reasons based on our operating principles.
24 JUN 2020
Marketers that focus on MQLs end up doing the wrong things in order to achieve the metrics. So I changed it.
16 JUN 2020
We spent $90,699 to attend Dream Force and it was a mistake.
14 JUN 2020
"This was one of the most no-nonsense and straight to the point webinars that I've attended!" -- Sharon Lourdes Paul, Head of Business Development
31 MAY 2020
Saleswhale Topic Library allows you to select a play from our curated library, informed by millions of email conversations our AI assistants hold monthly.
21 MAY 2020
I'm not a LinkedIn expert but here are some key takeaways I've learned the following by experimenting, testing, and tinkering over the last 6 weeks.
17 MAY 2020
We made a $90,000 mistake and have no regrets. #YOLO
10 MAY 2020
This is the story of how Unit4's APAC marketing team deliver more qualified sales-ready leads, despite their lean team size.
8 MAY 2020
Got cold marketing leads that you have no idea what to do with? Join the club. We get it. You don't have time to follow up with every lead... until now.
5 MAY 2020
MQLs and SQLs
5 MAY 2020
In March 2020, we broke a sales record at Saleswhale - closing more net-new business than Q3 / Q4 2019 combined - and we wanted to share our learnings.
23 APR 2020
The 3rd wave of business transformation is coming and will be led by collaboratively intelligent processes. Learn how humans are getting back into the game
17 APR 2020
Marketers face more pressure to deliver sales-ready leads than ever. Here’s how they can be efficient, scrappy, and creative about it.
25 MAR 2020
Saleswhale's VP of Marketing Tim shares five lessons on running the marketing function in the face of economic uncertainty.
11 MAR 2020
After researching over 100+ companies globally on how they weathered the 2008 global financial crisis, here are four strategies I noticed they deployed..
1 MAR 2020
A startup CEO's take on how marketing leaders can impress their CEOs (without kissing ass) and get promoted.
17 FEB 2020
The nurture gap is a hole in the sales funnel between the marketing team and the sales teams, at the moment of lead hand-off. And it's a tough problem to..
10 FEB 2020
Senior Product Manager Thu Nguyen discusses why Saleswhale is building a product capability that gives marketers full visibility into lead outcomes.
15 NOV 2019
Saleswhale is participating in Dreamforce for the first time, as a sponsor. Here's why we're sponsoring and what you can expect from us at Dreamforce 2019.
12 NOV 2019
Sales and marketing misalignment is a common problem across enterprises. Here is how AI sales assistants like Saleswhale can bridge this gap.
28 SEP 2019
At Saleswhale, our interns do work that adds value to our company and customers. Read more about what Saleswhale internships are like.
7 AUG 2019
Learn more about how AI sales assistants can help marketers in B2B tech companies close the sales-marketing gap.
23 MAY 2019
We share six conversational email best practices, based on our experiences doing conversational marketing for over a hundred teams.
13 MAY 2019
At Saleswhale, we invested in Customer Success much earlier than most SaaS startups. This decision paid off handsomely for us in the long run.
3 MAY 2019
We closed a US$5.3 million Series A funding round! Our CEO Gabriel looks back at how far we have come, and our grand plans for the future.
23 APR 2019
We are entering a new age of enterprise automation fuelled by digital workers. These are the implications for the future of work.
24 JAN 2019
Conversational marketing is a customer-oriented marketing approach. Learn more about why it matters, benefits, tools, use cases, etc.
14 DEC 2018
Start digging. There could be many valid but dormant sales opportunities in your marketing database. Here's how to bring them back to life.
13 NOV 2018
We chat with Bus Uncle’s founder, Abhilash Murthy, to learn more about why Bus Uncle is one of the most popular chatbots in Singapore.
24 OCT 2018
Y Combinator is a famous Silicon Valley-based accelerator. Here's how the Y Combinator experience shaped four startups that graduated from it.
28 SEP 2018
Freshdesk has more than $100 million in annual recurring revenue, and over 150,000 customers across some 180 countries. Here's how they did it.
14 SEP 2018
Do Sales Development Reps (SDRs) belong to sales, marketing, or demand generation? Here's why we say SDRs should report to marketing.
19 JUN 2018
How Saleswhale helped Randstad improve productivity and achieve a mammoth boost in lead to meeting conversion rates – up to 79 percent!
1 JUN 2018
